Built from the trenches, not consultant theory.

Thirteen years across writing, growth teams, and AI systems. The work changed; the focus on useful outcomes stayed.

Four phases, one direction

From the craft of writing to the systems behind modern marketing.

  1. AI & consulting

    Marketing Director & AI Systems Architect

    Eloqwnt

    180% organic growth in 6 months, 60% less production time, 25+ hrs/wk saved

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  2. Strategy & ops

    Marketing Lead

    Treantly

    Scaled team 3 → 12, turnaround cut from 2 weeks to 3 days, 50+ SQLs/mo

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  3. Strategy & ops

    Marketing Communications Lead

    DMX

    Saved 20+ hrs/wk via automated dashboards, +35% campaign lift

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  4. Systems at scale

    Content Marketing Specialist

    StoreHub

    3x pipeline growth, 10K → 80K monthly blog visits, 45% email open rate

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  5. Systems at scale

    Senior Writer & Content Marketing Specialist

    iMoney

    20x traffic growth (100K → 2M/mo), $5M+ attributed revenue, 500+ Page-1 ranks

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  6. The craft

    Editorial Content Writer & Content Specialist

    iPrice Group & Psychology Hacker

    500+ comparison & SEO articles, 95% first-pass approval, 5K → 25K email list

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  7. The craft

    Freelance SEO Content Writer

    iWriter.com (Top 1% Platform Writer)

    1,000+ SEO articles written, 4.9/5 rating across 500+ projects, 70% repeat clients

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